Sunday, January 25

Happy Spam Day

It's Lunar New Year. Holidays in Korea are all accompanied by the same consumer behavior: buying gift boxes for all of your friends and relations. These boxes are usually all the same size (very similar in size actually to the big rectangular birthday cakes you get for a large crowd of kids); and they each come with a custom-fit matching bag because Korea loves packaging and matching. They can contain pretty much anything from soap and toothpaste to exotic mushrooms and ginseng. However the perenial favorite is: spam.

From a recent Mega Mart expedition I discovered the going rate for a gift box of 9 giant cans of spam is ~30.000 won (~$30). It is only the rare school where some teachers got away with crates of Asian pears or deluxe apples instead of mystery meat. Being unemployed I escaped the fate of a cupboard full of spam but alas I am also cupboad-less.

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